Since opening our doors on November 6, 1976, Sunrise Surf Shop has been a cornerstone of North Florida's surf and skate community. Built on passion, hard work, and dedication, Sunrise has grown into the region's favorite core surf and skate shop. Still family-owned and operated, we take pride in providing surfers and skaters with everything they need. To everyone who has supported us over the past 50 years — thank you. We wouldn't be here without you. Here's to 50 more. Cheers!

Sunrise has never lost sight of what matters most — giving back. We proudly sponsor surf contests, charities, local schools and sports-affiliated teams. We're involved in clothing drives, surf camps for children with autism, and the Donna annual run for breast cancer. This past year, we hosted the inaugural Thompson Brother Classic surf contest and raised $15,000 that went directly to families battling cancer.