sunrise surf shop jacksonville beach florida





About Us

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Sunrise opened for business on November 6, 1976. With hard work and dedication through the years, Sunrise has become North Florida’s favorite core surf and skate shop. Voted BEST “Surf & Skate Shop” by Folio Weekly and Void Magazine time and time again. Sunrise has been owned and operated as a small family business since day one and has provided North Florida surfers and skaters with a place where they can go and find everything they need. You can count on Sunrise to always have the leading and most innovative surfboards and surf accessories.

Throughout the years Sunrise’s motto has been “Surf & Skate With The Best” a slogan coined by our core surf and skate teams. Sunrise has sponsored local surfers and skaters for over 30 years. The shop has helped athletes through the years achieve their individual goals and aspirations within their own sport. In recent years, the Sunrise surf team has dominated the regional and national surf shop challenges. This is a unique contest format that places shop employees on a team with the shops sponsored pros. Since 2007 Sunrise has won every single regional event and in that time span has brought home 2-national titles, earning the title of the best surf shop in the US.  This success equates to product knowledge and customer service, which will help you find that perfect board.

Sunrise is an avid sponsor of local surf contests, charities, and other sports affiliated teams. The shop is involved with, with various clothing drives and surf camps dedicated to children with autism. In addition we offer our annual Super Surf Camps run in conjunction with the City of Jacksonville Beach. Sunrise has yet to lose sight of what is important, giving back to the local community.

The Sunrise surf syndicate has been elevated on a scale where everyone in the surf industry knows the shop and its history. As the shop turns another page we want to take this time to thank all of our dedicated customers, families, and athletes for making Sunrise what it has become today.

sunrise surf shop history

sunrise surf shop jacksonville beach

Old School Team Photo